Why invest in art?
Investing in art is investing in your image. Classy art on your walls will score you some points with colleagues, your superiors or potential investors; surreal art will amuse and entertain your friends; abstract will intrigue potential mates.
For a price of a few pairs of designer jeans you can buy something you'll enjoy for more than one season. Not to mention, a painting could never go out of style. Popular music, architectural trends, interior design, fashion, hair styles will always change. A (good!) piece of art is timeless.
A beautiful painting could become a family heirloom that will forever remind your descendants of your existence, as well as of the existence of your good taste, (a quite descent way to leave a legacy considering not everybody can get their 15 minutes of fame on a reality show).
By investing in art you can call yourself a patron of the arts; a noble title that implies that you have both good taste, as well as sophistication, with just a slight (and very tasteful in a very good way) whiff of having money. On the other hand, if you were to invest in stocks you'd be called by some a 'Big (read: evil) Business supporter', or 'Soulless Corporations supporter', or the (worst of all) 'Wall Street supporter'. The choice is yours! …he he!
Plus, investing in the stock market in this economy might not be such a great idea to begin with... You might be much better off investing in the artwork you like at an off-chance the artist who created it will become super-famous one day. Remember: Van Gogh sold only one painting during his lifetime. Just think of how people who could've bought Van Gogh's paintings, but didn't would've felt (if they were still alive) when his paintings started selling for tens of millions of dollars. It could be you a hundred years from now if you never take a chance and invest in some modern art NOW. …and if worse comes to worse and the artist you purchased a painting from remains obscure for all eternity you'll still be able to leave a nice painting to your children.
All jokes aside, please don't be afraid to invest in art and modern artists (like yours truly). Just make sure you absolutely love a painting, a sculpture, a photograph, or a weird ball of extention cords that you perceive as art before you purchase it. Art that speaks to you is good for your soul and it will make you smile for years to come.
*If you like one of Natasha's paintings or would like to commission her to create a painting for you, please use "Artist contact form" or email Natasha directly at: email@example.com
"You are telling people something about yourself when you hang it (art), and therefore, I think that emotional investment gives you a certain tie to that work that you don't find in other objects that you buy."
"Buy something you like, not something you think might sell well."
"Believe it or not, one of the best ways to diversify that portfolio (or make better use of the cash stashed under your bed) is to invest in a product that you can actually appreciate while it appreciates: art."